BOSTON (Jan. 21, 2010) – John Hancock has launched a new interactive microsite, www.GetMoreWithMultilifeLTC.com, to help brokers and consultants explore and establish LTC insurance plans for businesses with up to 1,000 employees.
The site includes information and tools to help brokers and consultants, whether familiar with LTC insurance or not, navigate through the employer-sponsored LTC insurance benefits planning process, including:
* Prospect evaluation
* Strategies for starting the LTC insurance discussion with business decision-makers
* Talking points and sales collateral for use with employers
* The best funding approaches and LTC insurance products
* Strategies for maximizing group enrollments
LTC brokers and consultants using the site also will have access to John Hancock’s experienced sales support team if they need assistance with any step in the process, from the initial meeting through the finalist presentation. Professional enrollers also can be called upon to conduct employee meetings, if desired.
“Over the past 22 years, we have seen LTC insurance increase in popularity among large employers,” said Marianne Harrison, President, John Hancock Long-Term Care. “Today, we’re seeing small- and mid-size employers showing greater interest in meeting the LTC needs of their employees, yet few of them know who to turn to for LTC advice and services. This site, in addition to the access to our team of experts, will be very helpful to brokers and consultants who want to provide this important coverage to businesses throughout the U.S.”
John Hancock is one of the largest providers of LTC insurance overall with more than 1 million LTC insurance clients and $1.5 billion of in-force LTC insurance premium. For more information, please visit www.getmorewithmultilifeltc.com.